Dawson Stahly Essays - Aesthetics, Philosophical Movements

Dawson Stahly Design History Reading Response 7: A Brave New World In A Brave New World Byrne and Witte explore how designers have developed in recent years concerning technological advancements, deconstructivism, and their influence on typography. They discuss how personal computers have caused grids to fall out of fashion and, "given designers the ability to create until a page seems correct to them." After discussing how technology has cause for the grid to no longer find use in modern design, we delve into how deconstruction came to be, what reasons it is used for, and why it is crucial for a designer to know the impact that deconstructing can have on historical context. One form of deconstruction consists of creating typography outside of its legible purpose and using it as a more illustrative element in your composition. Katherine McCoy's Poster For Cranbrook's Graduate Program in Design is an excellent exhibit of how graphic design's postmodern style takes identity in illegibility and designed objects taking charge, abandoning the order and s et processes modernism had set in place before postmodernism's arrival. The use of text in that image is near illegible so it forces readers eyes to interweave their focus between design and text, giving each equal attention. This strategy also helps to reinforce conceptual ideas of designs where text is needed without letting it fall between the cracks unnoticed. As we discussed in class postmodernism saw stages before personal computers became available, strategies such as photo type were used to manipulate text and develop it in ways that became less of strict text and to view it more as an illustrated design. The computer and strategies like photo type gave postmodernist faster and more advanced ways to stray from the pro-western modernist approach that they were reacting against. The postmodernist ideas of art's value being a social construct can be a cause of why pieces that seem to be so chaotic and disorganized are seen. The designers of that time are fleeing from the idea o f certain methods being the only way to do things and that art can have any sort of presentation and still have value independently. I view the postmodernist movement as a sort of mix between Dada and Modernism because of how they didn't quite go to the extreme of anti-art, but they certainly didn't want to be constrained by guidelines and rulebooks in their design work. This is how I think postmodernism has contributed to liberating art as having such an open lens to what art really is' in today's world, so many different mediums and works have been introduced from abstraction in sculpture to performance that would not have been seen as anything artistic had it not been for the distancing we see from modernism. Bibliography Byrne, Chuck; Witte, Martha. "A Brave New World" 245, 249, 251; 1990. Drucker, Johanna. "Graphic Design History: A Critical Guide." 187-193. New Jersey. Pearson, 2009. Willette, Jeanne. "Beginning Postmodernism: Forming the Theory" 25 October 2013. http://arthistoryunstuffed.com/beginning-postmodernism-theory/

How The Media Affects My Life Essays - Television Commercials

How The Media Affects My Life Essays - Television Commercials How The Media Affects My Life Donna Jirkovsky Professor Miller Media and Society Monday, September 25th 2000 How the Media Effects my Life One thousand six hundred and eighteen minutes. One thousand six hundred and eighteen was spent by me, on my computer, in three days. That seems to be a lot of time when you think about it, probably just about twenty seven hours. How could all that time be spent at as single machine like a PC. One of the best features of the PC is that you can use many different media forms at one time. I use my PC for communication with my boyfriend who goes to SUNY Albany, to check my email for letters of annoyance from my parents, and to provide me with entertainment. Sometime i also use it for work, but that doesnt happen to frequently. The best part about that though is that i can do all those things all at the same time. Usually i turn my PC on when i wake up and off when i go to bed. My computer saves me time and money and makes my life so much happier. As i conducted the data, I realized how much i actually did surf the web in one day, and how many advertisements i saw. The internet, which is the virtual playground of where i spend most of my time, is a swamp of never ending advertisements and hidden links. Every other thing that you click is hypertext disguised as something else so the site will get a hit. I had never really realized but the media today has endless possibilities for advancement because of the internet. Right now currently the biggest thing going on is the 27th Olympic Games in Sydney, Australia, which is being solely covered by NBC and their affiliates. Since the Olympic Games began, the regular NBC site has tripled their Web hits and their official Olympic site has almost maxed out on the systems

International Financial Management Essay Example | Topics and Well Written Essays - 2500 words - 1

International Financial Management - Essay Example Moreover, Wall-Mart also has projected plan to invest further 37% of its US $ 13.05 million and 38 percent of US $ 12.5 million of capital investment in the international market for the year 2013 and 2014 respectively. Significant portion of the above mentioned investment is aimed at adjustments and capturing e-commerce retail sales in US, Brazil and China (Wal-Mart, 2013). In light of the Wall-Marts decision to invest and since the conditions of the world are constantly changing; therefore, underlying report is aimed at exploring factors that affect the foreign direct investment in specific context to China. The report will provide comprehensive review of foreign direct investment arena of China that determines its attractiveness. Furthermore, assessment of the FDI scenario of China with reference to global financial crises and the current position will be highlighted. Finally the improvement recommendations will be made. IMPORTANCE OF INVESTMENT AVENUES ASSESSMENT Foreign Direct In vestment, in accordance with the definition of World Bank, is investment leading to ten percent stake ownership by an organization that is not domestic by origin. MNC’s have been making investments in foreign investments since past 200 years but these investments centrally constituted portfolio investments than green field business purpose, wholly owned subsidiaries or joint ventures (Vardar, 2011). Liberalization of economies led to the relaxation of paths for the foreign investors by removing barrier (Vardar, 2011). Factors that drive multinational corporations towards investment in international arena are concretely dependent on either the objective of growth of diversification. Though increasingly important driver of the country’s economies; FDI also benefits extensively to the investing companies in response to taking risks and costs in international markets. Companies usually undertake foreign investment decisions when export and licensing such as tariffs and quo tas etc are prone to increased costs and risks than benefits. Alike, Wall-Mart many other corporations such as Coca-Cola, Exxon Mobile, Tesco, Starbucks, Nokia etc all have invested their stakes in the foreign markets. Complimenting to growth and diversification, factors that influence international investment are highlighted as follows: Significant reduction in transportation cost is gained. Attractive markets may turn unprofitable on shipping or transporting of products in bulk from local market to long distance markets. Internationalization and FDI stake in market, according to internationalization strategy, gets attractive once the cost, difficulties and limited level of control in licensing mode restrains corporations from gaining actual benefits from international markets. Investment in international markets also forms an important dimension of strategic behavior of gaining dominant position in the international market. This factor adds significant value to the firm in compari son with competitors by gaining first mover’s advantage. Stages of the product’s life cycle where demand of the product increases to considerable extent in the international markets leads to firm’s investment in the international market. In most instances, the maturity stage of product’s life cycle leads to FDI in international market. Each country in the world offers some advantages that are not offered by many other markets or locations in the world. Other than market

Personal Statement Example | Topics and Well Written Essays - 500 words - 6

Personal Statement Example way of life is found to be intriguing and offers vast opportunities for a career path with potentials for personal and professional growth on a more holistic and multidisciplinary perspective. Natural science is more than a good choice. It is a dynamic and contemporarily relevant discipline that pervades various facets of human life. It is a broad based science education and will provide me with the theoretical foundation to be an instrumental contributor as a competent and qualified worker for future employers. I look forward to being a proactive citizen of the human race that is committed to protect, preserve and ensure sustainability of the natural resources of the environment. As one of my research findings revealed, natural science provides an integrated, quantitative, and interdisciplinary approach to the study of environmental systems. As I have been made aware, there are diverse disciplines within the Natural Science course that interested students can specialize in. I am actually interested in all disciplines as they are all interconnected and could provide the more holistic and comprehensive development of knowledge and abilities, if taken in its entirety. As a potential candidate for the position in future organizations that have core competencies and requirements for graduates from the Natural Science course, I have envisioned to begin as an environmental technician - gaining hands on field experience, leading to field supervisor or site foreman. I plan to utilize my quantitative and analytical abilities gained as an auditor; my communication and management skills gained as an accountant; and interpersonal skills gained as a floor coverer. Majoring in Bachelor of Science in Natural Science by August, 2011 would enable me to obtain a solid foundation and reinforced understanding of the diverse principles and potential relevant applications of environmental science in our contemporary times and in addressing environmental problems in the future. The

O2 trans Essay Example | Topics and Well Written Essays - 1500 words

O2 trans - Essay Example For such a reason, chemical engineering based on this models treats the circulatory system as a chemical process, with the heart as an ultimate pump and blood vessels acting as pipes. However, the body which is termed as a chemical plant in this perspective since it is accorded with both the output and input systems and allows us to use mathematical equation for modeling oxygen transport. On the other hand, it is of great value to know the term diffusion and convection and towards learning and calculation of the rate of oxygen transport within a human body. This convection is much more dominant in the larger blood vessel like arteries. Also, diffusion occurs more likely within dominant small blood vessel including veins and capillaries. The entire breathing system often begins begin from the nose towards lungs, before finally dissolving in the water lining composed of alveoli. Oxygen hence clings into the red blood cells as they bypass through the alveoli capillaries. The entire circulatory system is mainly responsible for the transport of substances throughout the body. It transports water, oxygen and nutrients to billions of the body cells as well as carrying away of wastes that includes carbon dioxide produced by the body during the entire excretion process. It one of the most amazing highway that revolves through an individual’s entire body while connecting all the available body cells. The heart, lungs, and blood vessels work together towards forming the circular segment of the entire circulatory system. The heart plays a distinct role of pumping blood and keeping of the blood flow throughout an individual’s body. Blood vessels assist in transportation of blood from the heart to all the destined places. Their main role is to the aspect of oxygen transportation from outside into the entire bloodstream, and the release of carbon dioxide from bloodstream into the ultimate

Patient Billing Software System Information Technology Essay

Patient Billing Software System Information Technology Essay In todays world, the population in various countries is increasing speedily every year, the Medical Billing System has grown-up in importance. The reason for this is that there are far more individuals that have need of some variety of health care, regardless of whether it is physical or mental. In order to receive these services patients need to pay for the services rendered by the hospital. This task requires a billing system that can generate bills of services to patients. Medical professionals are facing problems regarding the billing issue. My project for BSc Computing is to develop a web based patient billing software that is of importance to a hospital. . PHP was selected as the language for implementation and PL/SQL server as the database. The patient information will be stored in the database. Any new patient information can be stored in the database via a patient information input screen. The screen will take as input all the details of the patient, the amount to be paid, etc. The system is designed with the intension of allowing for scalability, portability, and re-use. The design of the system is such that it would permit future integration with other systems like online insurance billing for a patient that has a medical insurance, or even a completely different application. This system is also expected to provide a maximum level of security and reliability. Aim This project is aimed at developing a patient billing software system that is of importance to a hospital. The patient billing system is a local software system. This system can be used to maintain the location and the bed number of each patient either in the ward or the Intensive Care Units (ICU). Information about the patient and the charges to be paid is also stored. OBJECTIVE Research objective To study the feasibility of implementing a practical billing system for a hospital mainly focusing on scalability issues. As the hospital is speedily getting bigger the system should be able support any future expansions such as dealing with patients with health insurance. To conduct series of interviews in order to understand the organisational structure and the existing infrastructure service in the hospital and its problems and develop an alternative scenario for the system. To understanding the advantages and disadvantages of the current infrastructure service and how does the new system will be a benefits to the hospital? To conduct research about how patients billing systems is used in other hospitals? To examine the necessary tools that will be needed for the implementation of the proposed system and also examine whether the proposed system will be compatible with the existing system within the budget. Eg: What type of programming language can be adopted? What type of database would be best suitable for the system? To conduct an interview with the hospital data entry operator and the account department in order to find out the difficulties they are facing when generating bills to their patients. Practical objective The system is developed using PHP as the front end and SQL Server / Oracle as the back end. The following steps will be helpful to start off the project. Study and be comfortable with technologies such as PHP, SQL server / Oracle, Apache and ODBC Connectivity. Decide on the number of wards and the number of beds in each ward. Make a database of all tables and fill some sample data in the tables which can prove helpful for running / testing of the project. Assign a hospital data entry operator who will enter all the patient details, make updating to the table entries via front-end screens as and when a patient is being admitted to the hospital, transferred from a general ward to the ICU and vice versa and discharged from the hospital. Since the real-time project needs to be tested in real-time, you can take hours as days for testing the system. However, the display will still be in days only. Create the front-page of the PBS system giving a brief description about the system and a login box Create the help-pages of the system in the form of QA. This will help you also when implementing the system. Create other sub-systems like screens for various functions (new patient entry, viewing existing patient details, transfer of a patient between ward and ICU, etc). Research about client side and server side programming languages HTML, XHTML, ASP.NET, JSP, PHP, ASP Research about web based data base applications like Oracle,Mysql Research about Unified Modelling Language, Activity diagram, Use case diagram, Class diagram, Sequence diagram, Collaboration diagram Rationale of the project: Outsource medical billing system service provider is doing great help in terms of rendering medical billing services that could be of help to the doctors in order to concentrate more on their patients. The idea of medical billing outsourcing initiated from the need to hire experts in order to perform a minor task related to the medical profession. However, the most concerned issues of hiring a third party to manage the medical billing services are because secrete information about the company can be leaked out by outsourcing employees, even to their competitor and also they do not provide good quality services as most of their staff have limited medical background and all these issues can cause serious damage to the medical practice and finance. However with the introduction of my proposed system, it will result in the overall improvement of the medical billing processes. Significance: The proposed project can have great significance on the finance of the hospital and also reduce the work load from the account department. This does not only limit on the users, but will also be of great help to my studies and my career as well, as it would give me exposure needed in order to develop my skill on PL/SQL, PHP, HTML and RDBMS. Overview: My proposed web based application is fully focused is being user friendly, simple, but highly accurate at the same time. My program consists of different stages (pages). These can be described as follows. The project will provide a web-based platform where the hospital data entry operator can Login to the system through the first page of the application Enter the ward number for the patient either in the general ward or the ICU. Settle all bills pending to be paid by a patient before the patients discharge. Keep a track of all beds occupied / free in both the ward and the ICU. View information of all patients details, their admit time and the amount to be paid. Update the table fields (patient details, the amount to be paid / any balance remaining, the ward number, the bed number, the registration number, case number, etc.) as soon as a new patient is being admitted into the hospital or being discharged from the hospital. REQUIREMENTS System requirement The system requirements gives more details and explain how the user requirements should be provided by the system and can be used as part of the contract for the implementation of the system and should therefore be a complete and consistent specification of the system.(Sommerville, 2007pg.130) Therefore, Due to the nature of the project, the system is web base application that interacts with the user (hospital data entry operator and the account department) on client side and all the processing will be carried out on the server side. Therefore, both the client and the Server side have to meet the following minimum requirements. Software User is going to open the web page of the company that will contain the actual application form and then they have to fill it to make an application for the services. Internet Explorer or any web browser. Internet Connection. Data Base -MySQL server/Oracle (Optional) Client-side and Server-side scripting technologies PHP, ASP.NET, AJAX, Visual basic 6.0 WAMP. Security SSL, Hardware PC with Hard disk space more than 1 GB free always for database. (Optional) Minimum memory of 1GB (Optional) Back up running. Literature View: New technology creates new opportunities for forward-thinking companies. Higher level of automation, high-speed communications and improved access to information can provide significant benefits to a modern business organisation (Paul Boucij, Andrew Greasley, Simon Hickie 2008). Computer technology has highly transformed peoples lives tremendously. This innovation changes the way of our thinking and the way we perform our day by day activities. Computer-based information systems are now used to carry out all functions and activities of an organisation. Nowadays, improved innovations are being put in place in other to help a modern business organisation to make more efficient and automate business processes. Nevertheless, Medical practices are not left out of this great change. In order to run a medical practice appropriately, medical billing has to be automated. Lets imagine that there is no appropriate medical billing in place. What will happen to the issue of billing in medical pra ctices? Of course, the traditional way of billing will be adopted. Traditional way is doing all the medical billing like sending invoices and generating patients bills manually. This system is good if the medical practice wants to stay small. However, the issue of medical billing is sensitive in hospital management as the hospitals cannot afford losses because of careless billing generated from traditional way of billing. According to Charles Darwin, the prominent scientist of nature, said, It is not the strongest of the species that survive, nor the most intelligent, but the one most responsive to change (Case, 2006 pg 27) The fact about nature is also true in today medical practice that works in a fast changing environment. The most efficient and successful hospitals run their finances with modern medical billing software. There is an urgent need to have a good way of managing the billing issue in a medical practice and this issue can only be managed with the help of good billing software. A good billing software is expected to make sure that the billing calculation are done efficiently and accurately. In addition, it is expected to be available to the users on internet so that medical practitioners can be able to have full access to their billing system anywhere in the world. Therefore, a web based medical billing is required. A Web application is a software application that is deployed on the web. It allows users to accomplish a task like obtaining information about the outstanding bills of a patient or any of the many activities possible on the web (Susan, Melanie, Solomon, Benjamin, 2003). The user can view, manipulate and control the software application through a Web browser connected to a web server through a network such as World Wide Web. In 1989, CERN (the European Laboratory for Particle Physics in Switzerland) proposed the development of the World Wide Web in order to enable high-energy physicists across the world to collaborate through the easy provision and accessibility of information (Graham Curtis and David Cobham, 2002 pg 128). Another important aspect of web application is that there is a real-time update of generated content/data and they can be universally accessed via internet/web by the user. However, The effectiveness of any computerised system is dependent on the soundness of its design and this is particularly true for the database application. The importance of database system cannot be overlooked in medical billing system. For most business organisations, information held in databases can often be more valuable than tangible forms of asset, which are accounted for in monetary terms. To work most effectively for the organisation or company, data stored electronically must be properly managed and protected. (Domanski, peter, Philip, 2000). Thus, a consistence database must be in place in order to avoid inaccurate analyses of stored information, poor cash flow for the hospital and Patient dissatisfaction with the hospital. A web based billing software component comprises the Database Management system and the application program Methodologies: Different methodologies can be used for a project. However the appropriate one can increase the chances of better results. I have chosen to use the Unified Process approach and the reasons are; It concentrates on detailed documentation It minimises back tracking It maintains a full constant control on each stage of development We have a clear idea of all the problems during each stage thereby eliminating chance of bigger problems after coding I will get to learn useful tools do design Used case diagrams Enhancing my knowledge of class diagrams Strategic Issues Strategic issue can be explained as the organisation planning options in addressing crucial business issue, engaging in collaborative decision making. The strategic issue that the school of Technology and Management will benefit from the new system are; For the organisation Reduce the amount of paper usage e.g. assignment submission forms Reduce the amount of storage usage cost Reduce the number of manpower usage cost It will reduce the stress levels of the staff It save time for staffs For Student It eliminate assignment printing costs It reduce the long queues at the college e.g. during registration or at the registry. It saves time as well for the student Manpower requirements The project can be completed within 3 4 months if i work fulltime on it. Milestones and Timelines Number Milestone Name Milestone Description Timeline Week no. from the start of the project Remarks 1 Requirements Specification Complete specification of the system (with appropriate assumptions) including the framing of transfer policy of the patient between the ward / IBU, the payment / balance to be made by the patient etc constitutes this milestone. A document detailing the same should be written and a presentation on that be made. 2-3 Attempt should be made to add some more relevant functionality other than those that are listed in this document. 3 Database creation A database of atleast 25 entries of patients with some patients admitted in wards and the remaining in IBU should be entered. 5-7 It is important to finalize on the database at this stage itself so that development and testing can proceed with the actual database itself. 4 High-level and Detailed Design Listing down all possible scenarios (like new patient, transfer of a patient between general ward and IBU, some balance remaining to be paid at the time of discharge etc) and then coming up with flow-charts or pseudocode to handle the scenario. 7-9 The scenarios should map to the requirement specification (i.e., for each requirement that is specified, a corresponding scenario should be there). 5 Implementation of the front-end of the system Implementation of the main screen giving the login, screen that follows the login giving various options, screens for each of the options (shifting of patients, usage of beds). 10-12 During this milestone period, it would be a good idea for the team (or one person from the team) to start working on a test-plan for the entire system. This test-plan can be updated as and when new scenarios come to mind. 6 Integrating the front-end with the database The front-end developed in the earlier milestone will now be able to update the database when a patient discharges. In short, the system should be ready for integration testing. 12-13 7 Integration Testing The system should be thoroughly tested by running all the testcases written for the system (from milestone 5). 14-15 Another 2 weeks should be there to handle any issues found during testing of the system. After that, the final demo can be arranged. 8 Final Review Issues found during the previous milestone are fixed and the system is ready for the final review. 16-18 During the final review of the project, it should be checked that all the requirements specified during milestone number 1 are fulfilled (or appropriate reasons given for not fulfilling the same) Project: Internet based admission finder http://www.buzzle.com/articles/medical-billing-outsourcing.html

Kant and Morality Essay -- the categorical imperative

Kant had a different ethical system which was based on reason. According to Kant reason was the fundamental authority in determining morality. All humans possess the ability to reason, and out of this ability comes two basic commands: the hypothetical imperative and the categorical imperative. In focusing on the categorical imperative, in this essay I will reveal the underlying relationship between reason and duty. The categorical imperative suggests that a course of action must be followed because of its rightness and necessity. The course of action taken can also be reasoned by its ability to be seen as a universal law. Universal laws have been deemed as unconditional commands that are binding to everyone at all times. Kant believed that individuals have a freedom to consciously obey the laws of the universe as they are revealed in accordance to our ability to reason. Kant goes a step further to suggest that our actions should be driven by a sense of duty that is dictated by reason. What does it mean to act out of duty? Kant says that this means that we should act out of respect for the moral law. The moral law can be directly related to the categorical imperative. How can we accomplish the task of acting out of duty? We must first recognize and have an understanding of what the moral law is, then a sense of duty should become the motive for our actions. Finally our actions should be compelled by doing what is morally right; which is considered doing what we can ...

Air India 5

2012 Flying Too Low: Air India 2009 & Beyond External Environment Analysis Group 10 Strategy analysis begins with an analysis of the forces that shape the competition in the industry in which a company is based. An important factor of the analysis is External environment analysis. The essential purpose of this analysis is to identify the opportunities and threats in the organization operating environment that will affect how it pursues its mission. Analysis the industry environment requires an assessment of the competitive structure of the company’s industry. It also requires analysis of the nature, stage, dynamics and history of the industry. Here, while analyzing the external environment of Air India according to the information presented in the case, we will concentrate on Porter Five Forces Model, PEST Analysis of the Air India, opportunity and threats to Air India. Finally, we will quantify all our analysis factors to come to a conclusion. Porter’s 5 forces model: Porter's five forces analysis is a framework for industry analysis and business strategy development formed by Michael E. Porter of Harvard Business School in 1979. It draws upon industrial organization (IO) economics to derive five forces that determine the competitive intensity and therefore attractiveness of a market. Attractiveness in this context refers to the overall industry profitability. An â€Å"unattractive† industry is one in which the combination of these five forces acts to drive down overall profitability. Three of Porter's five forces refer to competition from external sources. The remainders are internal threats. Porter referred to these forces as the micro environment, to contrast it with the more general term macro environment. They consist of those forces close to a company that affect its ability to serve its customers and make a profit. A clear example of this is the airline industry. As an industry, profitability is low and yet individual companies, by applying unique business models, have been able to make a return in excess of the industry average. We will see how these five factors are working for Air India. I. Rivalry among existing competitors: 1. Competition in domestic and international routes * On domestic front, private airlines like Jet Airways, Kingfisher Airlines * On international front, major competition was from companies like Singapore Airlines, Etihad Airlines, Qatar Airlines and new entrants like JA 2. Better performance by competitors 3. Rapid increase in market share of competitors 4. Poaching of employees by competitors II. Threat of new entrants: 1. Possibility of liberalization of Aviation Industry will weaken the entry barriers and thereby will lead to increase in number of new entrants 2. Business was very lucrative to attract new entrants 3. Consistent and rapid growth of demand for airlines offering scope for profitable business and low cost carriers 4. Examples GoAIR, IndigoAir, Paramount Airways, SpiceJet III. Threat from substitution: Road and rail services posing a major threat by offering cheaper, reliable, convenient services. Travel. In case of higher Air ticket fares, Air India could lose potential customers to Rival airlines and Indian Railways. The possibility of loss of market share to Indian railways further increases by the fact that over a period of time the rail ticket fares have marginally varied compared to significant variation in air ticket fares. IV. Bargaining power of suppliers: 1. Slow nature of aircraft sales, because the high value order placed by the industry can take several years to be delivered. 2. Labour unions are suppliers who have significant power. The performance and flexibility of the entire industry depends heavily on labour unions. 3. Aviation fuel is a commodity and its prices are decided by market forces and existing geopolitical factors such as OPEC. At times, oil producing nations at the behest of OPEC manipulate oil production target in order to keep the prices of crude to suit their profit intentions. High cost of fuel accounts for about 35% of the total cost and increasing cost is a threat to the company’s profits. 4. Aviation Turbine Fuel (ATF) is a major cost component for the Airlines in India. It is about 40% of the operating cost of the domestic carriers V. Bargaining power of buyers: The bargaining power of buyers refers to the amount of pressure customers can place on a business, thus, affecting its prices, volume and profit potential. Various airlines are competing for the same customer, which also results in strengthening the buyer power. Hence, the bargaining power of customers in the airline industry is very high since they are price sensitive and search for the best deals available. Customers are price sensitive. Many new players who are Low Cost Carriers attract these travelers by offering them low fares and those that are convenience oriented by providing them with frequent flights. While choosing which airline to fly with, customers enjoy switching costs through frequent flyer programs created by some airlines. PEST Analysis: PEST analysis stands for â€Å"Political, Economic, Social, and Technological analysis† and describes a framework of macro-environmental factors used in the environmental scanning component of strategic management. Some analysts added Legal and Environmental and rearranged the mnemonic to PESTLE. It is a part of the external analysis when conducting a strategic analysis and gives an overview of the different macro environmental factors that the company has to take into consideration. It is a useful strategic tool for understanding market growth or decline, business position, potential and direction for operations. * Political factors are how and to what degree a government intervenes in the industry or firm. Specifically, political factors include areas such as tax policy, labour law, environmental law, trade restrictions, tariffs, government policies and political stability. Economic factors include economic growth, interest rates, exchange rates and the inflation rate. These factors have major impacts on how businesses operate and make decisions. * Social factors include the cultural aspects and include health consciousness, population growth rate, age distribution, career attitudes and emphasis on safety. Trends in social factors affect the demand for a company's products and how that company operates. * Technological factors include technological aspects such as R;D activity, automation, technology incentives and the rate of technological change. They can determine barriers to entry, minimum efficient production level and influence outsourcing decisions. Furthermore, technological shifts can affect costs, quality, and lead to innovation. In case of Air India, the analysis of external environment is as follows: Having done the required analysis, now let us quantify the opportunity and threats. 1| Poor control over decision making| T| 2| Drop in oil prices*| O| 3| heavy control and interference of government| O| 4| worsening service image| T| 5| Labour union| T| 6| inclination of society towards low cost travel| T| | global recession| T| 8| significant air traffic growth over a period of time| O| 9| restriction on FDI in Indian aviation industry| O| 10| Mergers among competitors| T| 11| possibility of opening of aviation market and privatization| T| 12| interest burden of new aircraft orders| T| 13| company's image perceived as public carrier| T| 14| near monopoly among Indian players in international routes| O| 15| over capaci ty of industry| T| 16| poaching of pilots from competitors| T| 17| declining debt equity ratio| T| 18| changes in ground handling policy| T| 19| agency problem| T| Here ‘T’ indicates Threat and ‘O’ indicates Opportunity Assigning the weightage to the important factors, in the sense of their importance in analyzing external environment and using rating scale of 1 to 5 where 3 indicates average favorableness of the external environment, we get- As the quantified average of all the external environment factors is coming slightly below average, we conclude that, the current external environment is not favorable to Air India but, it can work on its decision making process and improvement of service image as an immediate measure.

Madeline Stickler November 17, 2015 PHP 1105 #628 Essays

Madeline Stickler November 17, 2015 PHP 1105 #628 Essays Madeline Stickler November 17, 2015 PHP 1105 #628 Texas Tech Paul L. Foster School of Medicine " The mission of the Texas Tech University Health Sciences Center Paul L. Foster School of Medicine is to provide an outstanding education and development opportunities for a diverse group of students, residents, faculty and staff; advance knowledge through innovation and research; and serve the needs of our socially and culturally diverse communities and regions " (Texas Tech,1). Texas Tech Paul L. Foster School of Medicine is located in El Paso, Texas, is the 9th medical school in Texas and was established only 8 years ago in 2007. The first four year class was anticipated to begin in August of 2009 and is currently generally ranked as the ninth top medical school in Texas. To be considered a successful applicant, students must have completed a Bachelor degree or its equivalent, ninety semester hours including all prerequisite courses required for admissi on at a university. The prerequisites for Paul L. Foster School of Medicine are as follows: 12 semester hours of Biology, 2 semester hours of Biology Lab, 3 semester hours of Biochemistry, 8 semester hours of General Chemistry and Lab, 8 semester hours of Organic Chemistry and Lab, 3 semester hours of Calculus or Statistics, and 6 semester hours of English. A grade average of C must have been achieved for these courses to count and of course, the MCAT is required for admission. Admission applications are processed through the Texas Medical and Dental Schools Application Service and will be reviewed for completeness and admission requirements such as MCAT scores, BCMP GPA, overall GPA, extracurricular activities, recommendations, personal statement, and determination for a career in medicine. Students who are selected based on their application will be invited to a full day of orientation for the medical school and interviews. The interviews are conducted from early August to January and every potential candidate must undergo an interview. The interview process includes evaluation of the students knowledge and passion of the health care field, personal characteristics, general problem solving skills, and will be mainly focused on the non-academic criteria. After completing the first interview process, an Admissions Committee will review the evaluations fro ever candidate and make the decision of admission and all decisions will are final. Based on the committees decision, the students will be ranked on the best qualified for the practice of medicine. Match results from TMDSAS will be announced in the beginning of February and those who are accepted will receive information the summer upon entering the medical school containing information on books needed, class schedules, housing, and contact information along with the standards that must be obtained in the Paul L. Foster School of Medicine, a physical, and a background check. The Paul L. Foster School of Medic ine admission guidelines stand for no discrimination of race, gender, ethnicity, sexual orientation, disability, or religion. No single factor will be used to admit or decline an applicant to this school, but the admissions office will examine each application for suitability and varied backgrounds. In the entering 2015 class, with a total of 3,695 applicants, the average GPA was 3.58 and the average MCAT score was 28.5. The acceptance rate for this years class was only 2.7%, as only 548 of the almost 4,000 applicants were granted interviews. The current enrollment at Paul L. Foster School of Medicine is 255, which is roughly 57% less than the average for all Medical Schools , producing roughly 100 students that matriculate. The current total expenses for a first year medical student is $38,503 and $51,503 for non residents, but the school offers many academic scholarships based on merit and success. The Paul L. Foster School of Medicine offers a dual degree program leading to a medical degree and a Masters in Public Health and gives students the opportunity to consider this track and minimize duplicated course content and reduce time and costs compared to earning independent degrees. Unlike a traditional medical school, which requires students to wait until their third year of studies before they are introduced to the clinical sciences, students at Paul L. Foster are immersed into the basic and clinical sciences in their first year.

Moschops Facts and Figures

Moschops Facts and Figures Name: Moschops (Greek for calf face); pronounced MOE-shops Habitat: Forests of South Africa Historical Period: Late Permian (255 million years ago) Size and Weight: About 16 feet long and one ton Diet: Plants Distinguishing Characteristics: Thick skull; short tail; front legs longer than hind legs About Moschops Moschops is a case study in how evolution produces roughly the same forms to occupy the same ecological niches. Although it was a therapsid (mammal-like reptile) rather than a true dinosaur, Moschops was markedly similar to later ornithopods and hadrosaurs like Iguanodon and Maiasaura: thick-set, medium-sized, and built close to the ground, the better to browse on low-lying vegetation. In an important sense, though, Moschops was the less evolved reptile, since it had a classic, splay-footed reptilian posture and (if it was possible) an even tinier brain. (By the way, the family of mammal-like reptiles to which Moschops belong went on to spawn the earliest true mammals during the Triassic period. It may seem hard to believe, but Moschops was the star of a short-lived kids TV show back in 1983, though its unclear whether the producers knew that it technically wasnt a dinosaur. Granted, that wasnt the only scientific inaccuracy: for example, Moschops shared a cave with his best friend, an Allosaurus, and his grandfather was a Diplodocus. Perhaps it was a good thing that Moschops only lasted for 13 episodes before fading into pop-culture obscurity.

Elements of Poetry Essay Example | Topics and Well Written Essays - 750 words

Elements of Poetry - Essay Example However, a closer reading demonstrates several similarities in the poems. Both the narrators are young boys who describe a small incident in their childhood. These little vignettes mirror the entire father-son relationship of the two pairs. Although the point of view, image and diction used in â€Å"My Papa’s Waltz† and â€Å"Those Winter Sundays† depict contrasts in character, scene and mood, both poems are similar in highlighting the deep love which characterizes the father-son relationship. The point of view in the poems shows the contrasting characters of the fathers. Both â€Å"My Papa’s Waltz† and â€Å"Those Winter Sundays† are narrated from the point of view of the little boys. The poems are seen through the lens of memory, when the narrators look back on childhood scenes from the perspective of adults. Although the poems are superficially plain to understand, there is a hidden complexity in the voice of the speakers. Roethke’s little boy portrays his father as a large man, living life to the full and exuding a joie-de-vivre which is captivating to a child. His father dances, romps with gay abandon and keeps time with the rhythm of the waltz by beating time on his son’s head. ... The reticence of the father results in the child â€Å"speaking indifferently to him† (Hayden, 9). However, the adult narrator is deeply aware of â€Å"the great hurt of the recollection† (Gallagher, 245) of his cruel indifference and the entire poem is suffused with the voice of regret. The image of the poems depicts completely different scenes. â€Å"My Papa’s Waltz† is set in the kitchen and there is an impression of intimate warmth. The room is filled with family: the father, the mother and the child. The image is that of a home in which there is close interaction among the members. The picture of kitchen shelves stacked with pots and pans suggests the comfort of food. The image of the father carrying the little boy to bed conveys the impression that the child is accustomed to being put to sleep by the father – an expression of parental concern and time spent together. In contrast, the image of â€Å"Those Winter Sundays† is one of uncomp romising cold. The house appears to be empty; there is no sign of the mother. Even when the father â€Å"made banked fires blaze,† (Hayden, ---4/5), the cold persists as â€Å"The warmth of the fire does not penetrate the atmosphere† (Gallgher, 245). The all-pervasive cold is not only physical but also extends to the cold indifference of the little boy to his father. The diction used in â€Å"My Papa’s Waltz† and â€Å"Those Winter Sundays† effectively portrays the mood of the poems. In â€Å"My Papa’s Waltz,† â€Å"the rollicking rhythms of the poem; the playfulness of a rime like dizzy and easy; the joyful suggestions of the words waltz, waltzing, and romped† (Fong, 78), all indicate a little boy’s joy in this play with his

Wine Industry Association of WA Lab Report Example | Topics and Well Written Essays - 1250 words

Wine Industry Association of WA - Lab Report Example Today Australia is having more than one thousand wineries and about twenty thousand wine-industry workers are living in the country.† 1 If someone thinks the wine as a romantic unchangeable institution, he can be forgiven, but it is not true. The wine has always been influencing the market.† 2 sustain the global reputation. The organization is having 9 main wine producing regions and few sub-regions. Western Australia produces merely 3 percent of the Australia’s wine but astonishingly nearly 30 percent of its premium quality wines are produced in this region.† 3 The education centers are the new concept to pull up the sales. The top management takes the decisions and the lower level staffs follow that. The board of the Directors includes the top management team like producer [category A], Vice president Grower, treasurer producer, producer [category B], distributer, general manager and some other top ranked officers. Second level staffs are basically marketing and even manager, sales manager, export manager. These are basically the internal structures of the organization. Some volunteers are there to do exhibitions and trade fare and to manage the wine education centers. of the whole nation are produced in the Western Australian wine industry. South Australian Wine industries are very much reputed for the high volume of wine they produce. However, few of the promising competitors are Wine makers federation of Australia, Wine Grape Growers Association, Australian Wine and Brandy Corporation and Grape & Wine Research & Development Corporation. Most of these competitors are having their own wine education centers. The macro-environment is the larger view of the environment in which the particular wine industry is performing their acts. PESTEL analysis is very much important to understand the socio-economic impact on the industry. Economic Factors: These factors are