Saturday, August 22, 2020

Developing a Health Policy Campaign Coursework Example | Topics and Well Written Essays - 2250 words

Building up a Health Policy Campaign - Coursework Example Each time an individual expends abundance calories that what the body requires, stoutness sets in. Nobody appreciates to be large. Individuals with weight have high probabilities of experiencing heart illnesses just as different risky ailments. Be that as it may, what precisely aims stoutness? Other than genetic variables, gorging assumes a key job in causing heftiness. Thus utilization of nourishments that have high fat substance and diminished physical action, are additionally prime reasons for this condition. In US, youngsters weight cases represent an incredible test. Studies have indicated that in any event 33% of youngsters in America including youths are confronting corpulence. Insights have demonstrated that corpulence is on a fast increment, â€Å"Over the previous 30 years, the commonness of weight has almost significantly increased for youngsters 2 to 5 years old and youth 12 to 19 years old, and it has quadrupled for kids 6 to 11 years old.† (AHA gathering procedures 2014, 1) We have had exceptionally successful projects upholding for the issues of stoutness in youngsters, these projects have demonstrated viable in various manners. In the writing survey in the backing program by the medical attendants, the accompanying methodologies which made it powerful (Progress in Preventing Childhood Obesity, 2006). These abilities that medical caretakers utilized to forestall heftiness were acceptable, they set up a number basic issues. They considered anticipation levels that were sufficient for the youngster, and the family among other significant contemplations. The corpulence counteraction system was taken to be a wellbeing instrument. There were promotion abilities engaged with arranging and planning on preventive measures inside the network and the whole populace. (Online diary of issues in nursing, 2009) In general, a large number of the backing programs that were started were viable in light of willing of accomplices that were keen on the issues of kid corpulence. Different neighborhood, national, local and worldwide bodies are attempting their best to battle

Thursday, July 16, 2020

MindMeister for Android - Focus

MindMeister for Android - Focus Please note: This article was last updated in 2011. For up-to-date information on MindMeisters mobile apps, please visit mindmeister.com/apps! Ladies and Gentlemen; we know youve been waiting quite a while for it, and were very pleased to announce the official launch of the free MindMeister for Android app! As a reminder, MindMeister for Android has been specifically written for mobile devices supporting Android 2.x, and we plan on adding tablet (3.x) support in the future. Get MindMeister for Android Today! A quick rundown of the MindMeister for Android feature set: Create and edit unlimited mind maps and folders Seamlessly sync maps and folders with your free online account Share maps directly from the device Multi-touch support for drag drop, zoom, pan Add icons, colors, styles and map themes Edit and view notes, links and tasks on ideas Draw connections between nodes Manage Favorite maps Quickly insert ideas (Geistesblitz) As with our iPhone and iPad apps, your MindMeister data will be automatically backed up with your online account, ensuring that youll never lose a thought. From our award winning web interface youll also be able to take full advantage of: Unlimited undo / redo Import from MindManager, Freemind and text files Export as RTF, PDF and image Export as MindManager, Freemind, MS Word and MS PowerPoint (requires paid MindMeister account) A hearty thanks go out to all that participated in our beta tests without you none of this would have been possible. So what are you waiting for? Go grab your free MindMeister for Android app, and get mobile mind mapping today! MindMeister for Android - Focus Please note: This article was last updated in 2011. For up-to-date information on MindMeisters mobile apps, please visit mindmeister.com/apps! Ladies and Gentlemen; we know youve been waiting quite a while for it, and were very pleased to announce the official launch of the free MindMeister for Android app! As a reminder, MindMeister for Android has been specifically written for mobile devices supporting Android 2.x, and we plan on adding tablet (3.x) support in the future. Get MindMeister for Android Today! A quick rundown of the MindMeister for Android feature set: Create and edit unlimited mind maps and folders Seamlessly sync maps and folders with your free online account Share maps directly from the device Multi-touch support for drag drop, zoom, pan Add icons, colors, styles and map themes Edit and view notes, links and tasks on ideas Draw connections between nodes Manage Favorite maps Quickly insert ideas (Geistesblitz) As with our iPhone and iPad apps, your MindMeister data will be automatically backed up with your online account, ensuring that youll never lose a thought. From our award winning web interface youll also be able to take full advantage of: Unlimited undo / redo Import from MindManager, Freemind and text files Export as RTF, PDF and image Export as MindManager, Freemind, MS Word and MS PowerPoint (requires paid MindMeister account) A hearty thanks go out to all that participated in our beta tests without you none of this would have been possible. So what are you waiting for? Go grab your free MindMeister for Android app, and get mobile mind mapping today!

Thursday, May 21, 2020

Use of Technology to Fight Crime Essay - 1018 Words

We can count on technology to benefit us in many ways, one way being as a crime-fighting tool. No, science has not yet built us a Robocop and we cannot see into the future. Not yet anyways. But science and technology have given us many other incredible and powerful crime-fighting/solving mechanisms. It is not surprising that technological advances are being utilized all over the country, as well as the world, to fight crime by deterring criminals as well as catching them after the act. Throughout history, detectives have searched for the perfect method of catching law breakers. Whether the future of security is through premises control, biometrics: fingerprints, prints of retinal patterns, or voiceprints, (Patton, 1995) or forensic†¦show more content†¦According to William Schwabe, in his book Crime-Fighting Technology, with the passing of the DNA Idenfitifcation Act of 1994, the FBI is now authorized to establish DNA indexes for criminals, samples recovered from crime scene s, as well as from unidentified human remains. These are then stored in a database to be analyzed when necessary. 21st century crime labs now more than ever are undergoing rapid development of these DNA databases. Because of this technology, nearly 200 crimes have been solved and in more than 200 other cases, the national computer system was able to link DNA from a crime scene in one jurisdiction with DNA from a crime scene elsewhere. Even more shocking is nationwide, over the past decade, on the basis of DNA testing, 53 people have been released from death row, (47) after having been wrongly accused. Whether its theft, espionage, or sabotage, technology will change the way crimes are committed and the way theyre combated. With the recent September 11th terrorist attacks, we are exploring new ways to fight crime on the airlines. One way being with a face recognition device as described at www.npr.org website. This new tool will snap a photograph of each individual attempting to enter the aircraft and then search a database of known terrorists/criminals. Other new technologies are also on the rise, including electronic surveillance, remote sensing, and video recordings. While these may make some feel more secure,Show MoreRelatedPolice and Law Enforcement Essay example604 Words   |  3 Pagesdirections of crime fighting and its role in social policy implication * â€Å"Technology is a double-edged sword: it arms evildoers with potent new weapons of crime commission, yet is provides police agencies and criminal justice personnel with powerful tools useful in the battle against crime,† (Criminology Today, Frank Schmalleger, pp. 385). Criminology will always be linked to technology, even if that technology is seen as primitive or groundbreaking. Earlier forms of technology used within criminologyRead MoreTechnology And The Criminal Justice System1009 Words   |  5 Pagessignificant advancements in technology which has in turn changed and increased the type of crimes in today’s society. With the new technology, the criminals are ready to exploit it. So therefore, the future direction of crime fighting and its role in social policy implication are geared toward the advancements of technology. For criminal justice system to intervene, deter, or prevent crimes, they must be equipped with the latest technologies. Advancem ents to technology within the criminal justiceRead MoreThe Role of Federal Agencies in Fighting Digital Crime774 Words   |  3 Pagesother law enforcement agencies have similar challenges when fighting computer crimes and terrorism due to the recent development of computer technologies as well as constant threats. Federal law enforcement agencies and local law enforcement agencies have different responsibilities that work independently instead of on the same level, which can make it difficult to coordinate and cooperate to fight against computer crimes and terrorist threats. Local law enforcement agencies deal with more challengesRead MoreEssay on Technology and Communication in the Criminal Justice System1003 Words   |  5 Pagesdevelopments within central science and its growth is ongoing. Both positive and negative effects have occurred from the technology working in our criminal justice system. In this paper we will cover the different options for new technology that helps s top crime. Automated Fingerprint Identification System In the 1980’s there were a lot of unsolved criminal case due to lack of technology in older data bases and the odds of trying to find finger print matches. The Automated Fingerprint IdentificationRead MoreCybercrime And The Fight Against Cybercrime1227 Words   |  5 Pagescomment on the responsibilities that computing professionals must undertake in the fight against cybercrime. Legal Impacts The legal impacts of cybercrime are well visualized through law enforcement. Undoubtedly, the internet does not have boundaries like law enforcement (Stallings, 2010). Consequently, cybercrime has forced nations to depend on the cooperation of other nations in the fight against this form of crime. This is to ensure that the sovereignty of the nations involved is not compromisedRead MorePublic Awareness Campaigns Through Social Media Essay1597 Words   |  7 Pagesonline mediums that traffickers use. In fact, few sites are safe from their advances. With sites like Facebook, Twitter, Snapchat and WhatsApp human traffickers have access to over a billion people, social media everywhere has opened a new world for traffickers. To combat traffickers, experts believe that there need to be more public awareness campaigns through social media that help inform people especially children about the dangers of that can accompany the use of online and social meaded. FacebookRead MoreFinancial Crisis Of The United States1000 Words   |  4 Pagesbrokers and individuals. All major banks and financial institutions are required by law to have certain protocols in place for detecting suspicious activity. Financial crime is a commonly recognized threat to the stability of the US economy and is an issue that financial services leaders cannot avoid. Today’s complex financial crime strategies pose a severe threat to the financial services companies around the world. The financial crisis that began in 2008 is still very fresh in the minds of consumersRead MoreThe Global And European Surveillance Industry987 Words   |  4 Pagesconcern though, regarding their use, is the possible violation of privacy as well as their effectiveness in relation to their cost. A Chicago Tribune opinion piece from 2013 quoted a city spokesman saying that video surveillance cameras helped solve over 4.500 crimes in a course of 4 years, but he also says that more than a million crimes are estimated to have taken place during that time period, meaning that cameras had at best a 0.05% contribution towards the total crimes. The global and European surveillanceRead MoreThe Fight Against Crime Paper1619 Words   |  7 PagesHelp in paper the Fight Against Crime paper, the author of this Richard is Hurst. He wrote Databases from Opposing Viewpoints in Context DNA in 2012. Richard Hurst is a senior analyst at Pasco Risk Management, Johannesburg, a global risk consulting company that provides advice and services on challenges in emerging market environments. The article mentioned in this article is very little, and most of the data are population, I think these data are valid. Because the number of crime in the present societyRead MoreThe Fight Organized Crime Regime1692 Words   |  7 Pagescentury, organized crime has grown in complexity. With this new era, law enforcement has been made to change and improve the ways in which they try and fight organized crime. With the use of technology, the new organized crime regime have used technology to its advantage and are seen as a very real threat to US law en forcement. Most members of law enforcement, anti-mafia NGOs and academic and journalistic analysts insist upon the fact that from the mid-1990’s on up, the anti-mafia fight dramatically slowed

Wednesday, May 6, 2020

The Supply Chain Management ( Scm ) - 2108 Words

1. Introduction Supply chain management (SCM) is one of the most important business components to help customers of Marks and Spencer fulfills their satisfaction. Fundamentally, supply chain components are consists of four main components, which are suppliers, manufacturers, retailers, and customers. â€Å" Such developments clearly require supply chain cooperation and coordination â€Å" (Gustafsson et al, 2006) between each components of supply chain. Stock checking by human in the past is ineffective when company like Marks and Spencer has thousands of merchandise. Radio Frequency Identification Device (RFID) is used to identify real-time products movement through out the supply chain with zero errors. As real-time information of RFID, it makes†¦show more content†¦2. Situation 2.1 Background of MS Michael Marks and Thomas Spencer were established Marks and Spencer brand in 1884. MS were originated in Leeds, United Kingdom from a single market boot to a multinational retail enterprise, which have 798 stores in UK and 455 stores across the globe. Currently, MS has almost 86,000 employees worldwide, which they maintain their relationship with approximately 3,000 suppliers internationally. They commit to consumers that they will provide a solid fundamental in quality of cloths, foods and home products. Even-though, MS have struggled in internal management hierarchy in the past. However, the trademark of MS is their quality of products that reflects in their accomplishment of their sales revenue, which reach 10.3 billion pounds at the present. (Cited in marksandspencer.com, 2014) MS also tend to make an improvement on their company simultaneously. By that, there are various components in their organization that they want to develop but one of the most essential is supply chain comp onents. 2.2 An Overview of the situation 2.2.1 Implication of Radio Frequency Identification Device From mentioned above it is clear that MS sees the importance of developing in supply chain management along with maintaining suppliers relationship. In this sub-subject, there will be the illustration of the usage of supply chain management in the past compared with the improved supply chain management with the focus on implementation of

Understanding the Accounting Cycle Free Essays

To understand accounting information and usage accounting information is of import for any concern. â€Å" Information that is provided to external parties who have an involvement in a company is sometimes referred to as fiscal accounting information, † harmonizing to Williams, Haka, Bettner, and Carcello ( 2006, p. 4 ) . We will write a custom essay sample on Understanding the Accounting Cycle or any similar topic only for you Order Now The chief ground in supplying accounting and fiscal information is the usage of said information in decision-making intents. Many groups, including company direction, authorities regulative bureaus, creditors, and providers, use fiscal information in assorted ways to find a company ‘s fiscal wellness and ability to run into duties as such duties become current. Companies and their forces must understand the assorted stairss in the accounting rhythm and how such stairss provide dependable information to the users of fiscal information. What is the Accounting Cycle? The accounting rhythm is the â€Å" sequence of accounting processs used to enter, sort, and sum up accounting information in fiscal studies at regular intervals † ( p. 94 ) . The concluding readying of formal fiscal statements is ever started with the recording of concern minutess and this rhythm repeats so the concern can fix new, current, fiscal statements in response to concern minutess conducted by the house. The accounting rhythm is composed of eight stairss and includes journalizing minutess, posting journal entries to ledger histories, fixing a test balance, doing end-of-the-period accommodations, fixing an adjusted test balance, fixing fiscal statements, journalizing and posting shutting entries, and fixing an after-closing test balance. Remember debits increase assets while credits increase proprietor equity during the recording and accommodation stages of the accounting rhythm. An history â€Å" has merely three elements: ( 1 ) a rubric ; ( 2 ) a left side, which is called the debit side ; and ( 3 ) a right side, which is called the recognition side † ( p. 95 ) ; such accountings are called T histories because, on paper, the recording of such histories resembles the missive â€Å" T. † A sample T history is below: The history balance is determined in the difference between the debit and recognition sides of the history. If the debit entire is more than the recognition sum, the history is said to hold a debit balance. If the recognition sum is more, so the history is said to hold a recognition balance. In plus histories, the debit entering increases the sum in the plus history and a recognition decreases the sum in the history. Under liability and proprietors ‘ equity histories, the debit decreases the sum in the history, while a recognition increases the sum in the history. This aligns with the equation and is known as the system of double-entry history. Journalizing Minutess The first measure involves puting the concern minutess into a diary, which records the concern minutess chronologically ( daily ) . The sums entered in this subdivision are transferred to the debit and recognition subdivisions of the histories in the leger. A individual puting in the house pays $ 80,000 in hard currency in exchange for stock in the house. The two histories affected by this dealing are the Cash and Capital Stock. The first measure in journalizing this entry is come ining the name of the history debited ( Cash ) , which is written foremost, along with its dollar sum entered in the left-hand money column. The name of the history credited ( Capital Stock ) appears below Cash and is indented to the right, with the dollar sum looking in the right-hand money column. A description of the dealing appears below the diary entry. Below is a sample journal entry: Posting to Ledger Histories â€Å" Posting simple agencies updating the leger histories for the effects of the minutess recorded in the diary † ( p. 98 ) . If the individual reads the diary entry aloud, this means the old diary entries are read as â€Å" Debit Cash $ 80,000 ; recognition Capital Stock, $ 80,000. † This procedure is continued until all journal entries are record in the leger. Once all of the leger entries are calculated, the following measure is the readying of the test balance. Trial Balance The test balance is prepared to guarantee debits and credits equal one another. All of the leger histories are listed, â€Å" with debits in the left column and credits in the right column † ( Internet Center for Management and Business Administration, 2007 ) . The debit column is added foremost, so the recognition column. If the sums do non hold, the issue could be a debit was recorded alternatively of a recognition, errors in arithmetic, and clerical mistakes in copying history balances into the test balance. Both columns should be equal ; nevertheless, this does non intend that a dealing was recorded in the incorrect history. Making End-of-period Adjustments Adjustments after the test balance is created to enter accrued, deferred, and estimated sums and posting the adjusted entries to the leger histories. Once the entries are entered in the leger, the accountant prepares the adjusted test balance, which contains similar stairss to the unadjusted test balance ; nevertheless, the adjusted test balance contains the seting entries. Accrued points would include wages, involvement income, and unbilled gross ; deferred points would include postpaid insurance, office supplies, and depreciation. Fixing Fiscal Statements â€Å" Publicly owned companies-those with portions listed on a stock exchange-have duties to let go of one-year and quarterly information to their shareholders and to the populace † ( Williams, Haka, Bettner, and Carcello, 2006, p. 192 ) . The fiscal statements include the income statement, the statement of maintained net incomes, the balance sheet, and the statement of hard currency flows ( besides known as the hard currency flow statement ) . The income statement is prepared foremost because it determines the sum of net income in the statement of maintained net incomes. The statement of maintained net incomes is prepared following to supply information for the balance sheet. The balance sheet is prepared from the assets, liabilities, and equity histories of the house. Finally, the hard currency flow statement is prepared utilizing informations from the other fiscal statements. Fixing Closing Entries to Diaries and Ledger Histories Closing journal entries closes impermanent histories such as grosss and moves these histories to a impermanent income sum-up history. The balance is so transferred to the maintained net incomes history, which is a capital history ; similarly, dividend or backdown histories are closed to capital. Shutting entries are so posted to the leger histories. After these undertakings the after-closing trail balance is created to guarantee debits equal credits. Error-checking and rectification is made to this test balance. The Importance of the Accounting Cycle Re-visited All concerns prepare fiscal statements, so it is of import all comptrollers understand the accounting rhythm to guarantee the proper entry of informations and believable fiscal information out put. Eight stairss comprise the accounting rhythm, from the journalizing of concern minutess to fixing after-closing test balances. Without the accounting rhythm, the information provided in fiscal statements would non be dependable and decision-making procedures would be hard to execute by users of fiscal information. How to cite Understanding the Accounting Cycle, Essay examples

Saturday, April 25, 2020

Star Wars and Its Buzz Marketing Campaign Essay Example For Students

Star Wars and Its Buzz Marketing Campaign Essay According to Whats. Com: Naira marketing is any marketing technique that induces Web sites or users to pass on a marketing sages to other sites or users, creating a potentially exponential growth in the messages visibility and effect. Buzz marketing and word-of-mouth are often viewed as a better source than mass media and most other forms of advertising because the personal level Of consumer to consumer advertising lets satisfied consumers tell others how much they like a business, product, or service. For example, spoken communication, and web dialogue such as blobs, message boards, and emails can be considered forms of word of mouth advertising. New movies that are about to be exposed to the market often use his type of promotion and advertising. This strategy may consist of specialized movie screenings to specific crowds in order to get the word. Of. Mouth recommendations started. The recommendations are then spread to friends, family, and co-workers. Buzz campaigns are usually started for the release of big, blockbuster theater movies. We will write a custom essay on Star Wars and Its Buzz Marketing Campaign specifically for you for only $16.38 $13.9/page Order now Technology has aided buzz marketers because they are able to deliver their messages easier and faster. The growth of the internet allows them to spread the word via means of websites, message boards, messaging programs, chat rooms, and blobs. All media campaigns make use of he ease of the internet why making sure their flow of word-of-mouth is circulating online before, during, and after the release of new blockbuster movies. However, the power of word-of-mouth has the ability to take less known and lightly financed movies into the categories of big name motion pictures. Buzz marketers are able create a sophisticated word-of-mouth campaign where consumers actually feel honored to be included in the small yet elite group of those who are well versed and willingly spread the word to their friends and colleagues. II. Movie Campaign A particularly famous movie that was much less known during its release during he sass is known as Star Wars. Specifically, Star Wars IV: A New Hope as it is now called was able to change its name because of the success the movie had. Writer and director George Lucas originally labeled the movie Star Wars because he had no plans to release other prequels and sequels. After the success of the movie, he had to differentiate it from his other releases and gave it the full name of Star Wars IV: A New Hope, As confusing as it may be, Star Wars IV: A New Hope is the first of six movies to be released but is fourth in the Star Wars saga. The movie was officially released in the United States on May 25th, 1977. The film industry of the late sass consisted of cynicism and serious movies. However, the daring release Of Star Wars had the courage to take on the current movie industry and typical Hollywood archetypes. Star Wars introduced everyone to a world Of myth, smarts, and humor. This new generation Of floggers was impressed with the action, special effects and plot of the movie. The plot which can be best summarized in a short summary found on Amid. Corn goes as follows: Part IV in a George Lucas epic, Star Wars: A New Hope opens with a rebel ship being boarded by the tyrannical Dearth Evader. The plot then follows the life of simple farm boy, Luke Jaywalker, as he and his newly met allies (Han Solo, Chewable, Ben Kenton, C-POP, RE. DO) attempt to rescue a rebel leader, Princess Leila, from the clutches of the Empire. The conclusion is culminated as the Rebels, including Jaywalker and flying ace Wedge Antilles make an attack on the Empires most powerful and ominous weapon, the Death Star, Star Wars is renowned for changing embanking forever because it was the first movie to define the term blockbuster. According to Wisped. Com a blockbuster movie is: Blockbuster, as applied to film or theater, is a very popular and/or momentarily successful reduction. The term was originally derived from theater slang referring to a particularly successful play; in film industry parlance it has come to refer to a film that earns an amount of revenue exceeding some threshold, The success of Star Wars did not happen overnight. As a matter of fact, the movie event through harsh times during production and was almost scratched This movie was entirely saved by the word-of-mouth advertising that began after it was released. George Lucas originally knew he wanted an outer-space setting for his movie and this classified as science fiction which was largely unpopular at the box Office during the late I gags. The science fiction genre was viewed as a genre that did not make money at the movies and this is the reason that United Artists and Universal Studios rejected the Star Wars project. The only company that approved the Lucas was 20th Century Fox, and even after approval they shunned the movie but allowed an original budget of To stay within his budget, Lucas founded his own visual and special effects company called Industrial Light and Magic. After production had begun, they were faced with even more problems. .u510c3cef451ffc288e6063acb6dcb7b4 , .u510c3cef451ffc288e6063acb6dcb7b4 .postImageUrl , .u510c3cef451ffc288e6063acb6dcb7b4 .centered-text-area { min-height: 80px; position: relative; } .u510c3cef451ffc288e6063acb6dcb7b4 , .u510c3cef451ffc288e6063acb6dcb7b4:hover , .u510c3cef451ffc288e6063acb6dcb7b4:visited , .u510c3cef451ffc288e6063acb6dcb7b4:active { border:0!important; } .u510c3cef451ffc288e6063acb6dcb7b4 .clearfix:after { content: ""; display: table; clear: both; } .u510c3cef451ffc288e6063acb6dcb7b4 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u510c3cef451ffc288e6063acb6dcb7b4:active , .u510c3cef451ffc288e6063acb6dcb7b4:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u510c3cef451ffc288e6063acb6dcb7b4 .centered-text-area { width: 100%; position: relative ; } .u510c3cef451ffc288e6063acb6dcb7b4 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u510c3cef451ffc288e6063acb6dcb7b4 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u510c3cef451ffc288e6063acb6dcb7b4 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u510c3cef451ffc288e6063acb6dcb7b4:hover .ctaButton { background-color: #34495E!important; } .u510c3cef451ffc288e6063acb6dcb7b4 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u510c3cef451ffc288e6063acb6dcb7b4 .u510c3cef451ffc288e6063acb6dcb7b4-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u510c3cef451ffc288e6063acb6dcb7b4:after { content: ""; display: block; clear: both; } READ: Marketing Research EssayBesides the fact of natural weather disasters at the filming action, the electronic equipment kept breaking down and props were malfunctioning, Regardless Of the smaller problems, large problems lay within the production crew themselves as they had little interest tort the film and did not care about the work getting completed. Most of them didnt take the film seriously and regarded it as a childs movie. Lucas special affect company used half of the given budget on only four shots that were not acceptable to the director. Despite the problems the movie faced, George Lucas pushed on to get it completed. The movie went over the due date given from 20th Century Box and need up with a budget estimated around $11,000,000. During the release offset Wars, there was little to no budget for any type of marketing strategy or promotion plan. The idea of a buzz campaign was not even an option because there was no money left in the project for these types of advertisements. Lucas hired a man named Charles Elliptical as the marketing director for Star Wars because 20th Century Box would not lend anymore funds for the movie. However, the corporation did offer licensing of t-shirts and posters if the movie was somehow successful. The movie was released on May 25th, 1977 cause it was pushed back to avoid competition from other summer films which Will be discussed later. After the movie was officially released, little to no theaters would order the movie and show it. This caused the big movie production company to step in and demand theaters to order Star Wars or else they would not be able to order other anticipated movies during the same year. The film immediately took off and became a huge hit at the theaters. This success was strongly influenced by the buzz that the film created and the word- of-mouth that followed. The 121 minute long movie was able to captivate audiences the second the film ended. The opening weekend was able to bring in $35. 9 million dollars and 20th Century Foxs stock price doubled too record high. According to Amid. Com: Before 1977, 20th Century Foxs greatest annual profits were in 1377, the company earned This huge jump was due to the success of Star Wars. It was a phenomenon that took off like nothing else, carried solely by word of mouth. Strangely enough, the movie was targeted at the entire family and not just males, This is interesting because according to a demographics chart on Impeder. Mom, out of 179,206 votes, 109,467 were males: The excitement and audience reaction was a huge surprise even to George Lucas, Who had spent four years shipping the script around the studios and racking up rejections and who only expected it would be seen by a few diehard science fiction fans. It was an even bigger surprise When the film became the then highest grossing film of all time. The strong opinions from crew, staff, critics, and even sometimes George himself that the movie would fail were immediately stifled. As a matter of fact George Lucas missed his own premiere to attend a vacation in Hawaii with his good friend Steven Spielberg. Star Wars was able to make the science fiction genre respectable and the genre entered a colossal mom where it became one of the highest box office earning trends, which is still apparent today. Star Wars went on to have an immensely large worldwide gross amount of $798 million and eventually won six Oscar. Star Wars broke many budget to gross profit ratios by being able to spend around an SSI million budget and to gross over $798 million. Ill. Competition The untimely release of Star Wars came amidst five other well expected movies for the summer of 1977. Although some of the expected movies did not have large budgets, they included famous actors and actresses, popular directors, and ere funded and promoted by large entertainment corporations. Most movies of 1977 did not surpass Star Wars in anyway but they posed threats during the release phase. One movie that came out in late April before Star Wars avgas Annie Hall. Annie Hall was a Woody Allen written and directed movie that was distributed by United Artists. The plot of the movie as according to Amid. Com is as follows: Romantic adventures of neurotic New York comedian Alva Singer and his equally neurotic girlfriend Annie Hall. The film traces the course of their relationship from their first meeting, and serves as an interesting historical comment about love in the sass. The film had a small budget around $4 million and grossed about $352 million. Although the film was not much Of a money maker, was a good screenplay that brought in a few Oscar for Woody Allen. The most notable Oscar was for the Best Picture in Which it beat Star Wars for that year. It was a well liked and anticipated film and one of the reasons why Star Wars release date was pushed back to avoid competition. .u0d059b7b6160c1770ee92e7460ed175b , .u0d059b7b6160c1770ee92e7460ed175b .postImageUrl , .u0d059b7b6160c1770ee92e7460ed175b .centered-text-area { min-height: 80px; position: relative; } .u0d059b7b6160c1770ee92e7460ed175b , .u0d059b7b6160c1770ee92e7460ed175b:hover , .u0d059b7b6160c1770ee92e7460ed175b:visited , .u0d059b7b6160c1770ee92e7460ed175b:active { border:0!important; } .u0d059b7b6160c1770ee92e7460ed175b .clearfix:after { content: ""; display: table; clear: both; } .u0d059b7b6160c1770ee92e7460ed175b { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u0d059b7b6160c1770ee92e7460ed175b:active , .u0d059b7b6160c1770ee92e7460ed175b:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u0d059b7b6160c1770ee92e7460ed175b .centered-text-area { width: 100%; position: relative ; } .u0d059b7b6160c1770ee92e7460ed175b .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u0d059b7b6160c1770ee92e7460ed175b .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u0d059b7b6160c1770ee92e7460ed175b .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u0d059b7b6160c1770ee92e7460ed175b:hover .ctaButton { background-color: #34495E!important; } .u0d059b7b6160c1770ee92e7460ed175b .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u0d059b7b6160c1770ee92e7460ed175b .u0d059b7b6160c1770ee92e7460ed175b-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u0d059b7b6160c1770ee92e7460ed175b:after { content: ""; display: block; clear: both; } READ: Beowulf and Star Wars Comparison EssayAnother film that posed a threat for Star Wars and actually was scheduled to come to theaters around the same week as Star Wars was Smokey and the Bandit. This movie followed the ever popular action and comedy theme of the late sass. The film was directed by Hal Needled and cast the famous Burt Reynolds as the main star, universal Pictures produced and distributed the film and grossed $127 million. This Film was supposed to put Star Wars to shame when it was released but ironically, Star Wars stole the spot light away from the weekend premier of Smokey and the Bandit. Both of the movies were usually found playing back to back for a double feature at most drive-ins. Smokey and the Bandit was still successful because it was the second highest grossing film of 977, one spot behind Star Wars. It is interesting to know that this movie and its two sequels came out the same years Star Wars and its first two sequels came out which were in 1977, 1980, and 1983. Although this film was highly anticipated as a big summer hit, it followed the same concept that every movie was following during the late sass. This type Of behavior can be seen as safe yet repetitive in the market place because is almost guaranteed successful yet it is nothing new. When compared to Star Wars, Smokey and the Bandit was largely promoted and advertised with posters and trailers. This is an example of how important word- Of-mouth advertising is. The movie that used little to no advertising and promotion campaigns was able to come out as the top grossing film of the year due to its unique and exciting approach at the box office as well as its creation of a buzz which attracted all types of audiences to the theater. A Bridge Too Far was released on June 15th, 1977, just a few weeks after the release of Star Wars. The film was based on the book of the same title by Cornelius Ryan and was directed by Richard Attenuators. The movie captured the realism that was largely successful in movies of the late sass. The film allowed the drama, history, war, and action genres and was based on World War II, The film was not necessarily popular in the theaters, partially due to the release of Star Wars just a tee weeks prior. The film used the budget to an estimated $26 million and grossed only million. The plot as according to Amid. Mom: This WI film follows the perspectives of American, Polish and British soldiers attempting to capture key bridges behind German lines in a complicated parachute and armored assault. The film could have been more successful in the market if it wasnt for the attention and buzz that Star Wars avgas reading. Star Wars seemed to pull out all of the floggers from their homes and in to the theaters into a world that made most other movies during the time not as interesting or as fun. Part of the experience bewitching Star Wars was being able to let loose and actually feel connected to the movie. A fun and family oriented movie that was produced by Walt Disney Productions and released in mid-June was The Rescuers. Even though Disney films usually attract the entire family, the fame of Star Wars was still freshly lingering in the air. The buzz behind Star Wars was that it was a family movie as well, and that word- f-mouth made it down the lines and eventually hurt the sales of the Disney animation film. The film had a small budget Of only 51. 2 million and was able to produce a lifetime domestic gross of $71. 2 million over the years. Based on the numbers listed, that is a huge profit to make, but the amount of remakes and re. Mastered versions that Disney usually produces must be taken into account. The last of five movies that competed verse Star Wars during the summer months of 1977 was The Deep, This film was released June 1 7th, 1977 and directed by Peter Yates. It was distributed by Columbia Tristan and fell into the error and mystery genre, With an estimated budget around SYS million the movie had a domestic total gross to $47,346,365. Its widest release occurred during the opening weekend when it appeared at 731 theaters and was able to make $6,835,540. That is about 14. 4% of the total gross it made. The timing and environment surrounding the film did not help with sales or success. The environment was looking for something new and refreshing, something fun and exciting not scary and grim. The lack off well organized marketing strategy and almost non-existent word-of-mouth campaign led the movie to only mediocre IV_ Conclusion Star Wars has forged an original yet perfect mixture of myth, marketing and movie excitement to become one Of the biggest cultural phenomenon in movie history.